Kyrie Irving Inks Lucrative Sneaker Deal with Anta, Elevating Brand Partnerships to New Heights


Credit: Kyrie Irving/Instagram

Basketball superstar Kyrie Irving has secured a new sneaker deal with Anta, marking a significant milestone in both his athletic and commercial endeavors. Following his highly anticipated free agency, Irving revealed his allegiance to Anta by donning their state-of-the-art Anta Shock Wave Pro 5 basketball shoes during his annual summer basketball camp.

This collaboration showcases Irving's eagerness to embark on a new chapter in his footwear sponsorship journey, while offering Anta an opportunity to expand their roster of renowned NBA athletes, which already includes prominent players such as Klay Thompson and Gordon Hayward, both of whom boast signature sneakers with the brand.

Although details regarding Irving's partnership with Anta are yet to be officially announced, the enigmatic star alluded to the impending agreement during a recent Instagram Live session, hinting at groundbreaking developments in the works. As the summer progresses, more information is expected to emerge, generating anticipation among fans.


For those interested in acquiring Anta basketball shoes, KICKS CREW, a burgeoning sneaker platform renowned for its diverse global selection, offers a comprehensive array of options.

Notably, Irving's quest for a new sneaker sponsor stemmed from his separation from Nike, which terminated their association with the polarizing point guard in December 2022 following an eight-game suspension by the Brooklyn Nets due to an allegedly antisemitic social media post and comments.

Read Also: LeBron James Claims his Son Bronny Outshines Some Players


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